Cardboard display stands are a favorable marketing carrier for terminal sales in shopping malls and supermarkets. There are several manifestations in specific applications, such as paper stacking, paper display racks, and hanging paper shelves, which can be said to have a wide range of uses and various forms.
Almost all fast-moving consumer products can be used. Especially the products with faster replacement are most used, because the paper shelves are not as old-fashioned and monotonous as the traditional shelves, and the replacement is more troublesome and the price is higher! And the paper shelves are cheap, cost, and styles are diversified. The richness of color! By the preference of many manufacturers. The large advertising spaces on the paper shelves are also quite admired by the manufacturers. This category is quite practical for manufacturers whose products are replaced relatively quickly. We often see all kinds of paper shelves in major shopping malls and supermarkets.
I believe that in the near future, floor standing display racks will be involved in most of the products and gradually replace traditional shelves. If your product is a manufacturer, then we suggest you abandon the traditional shelf! Do something within your power for environmental protection. This will be the best of both worlds.
So what are the advantages of using free standing paper display unit?
1. Advertising effect
Paper display shelves have strong advertising value. In the terminal stores, paper shelves mainly play the role of displaying the style of products and attracting consumers’ attention. In order to achieve the purpose of promotion, and even achieve high sales of products, it has become a tool for product promotion. If marketing is a kind of language art, then the use of media to disseminate information is visual art! The media that can intuitively convey visual information to consumers in the terminal market is the paper shelf with the nature of advertising. On the surface of the paper shelf, you can design copywriting and advertising slogans that conform to the personality of the product. The printing on the paper shelf looks exquisite, highlighting the charm of the product, and attracting bees and butterflies. That is, the advertising benefits of paper shelves. The publicity of paper shelves can build a corporate brand in the terminal, improve corporate image, and create high sales.
2. Price advantage
In terms of the value of paper shelves, its value is equivalent to or better than similar metal display racks, wooden display racks, and plexiglass display racks. However, the cost of paper after quantification in price is much lower than that of similar metal display racks, wooden display racks and plexiglass display racks. Similar tools. The trend of commodities is updated very quickly! The tools to load them are also updated. Then the flexibility of the paper rack is also revealed. The display paper rack is very individual. It can be customized according to the product, and it is flexible and cleverly matched. With the permission of technology, various patterns can be printed according to requirements to create new styles of products with strong freedom. It can save more money.
3. Convenience
When the company’s products need to be displayed on the terminal. In the selection of similar display equipment, the paper rack is small, light, detachable and foldable, and several sets of complete paper racks can be packed in the same box to ensure the convenience of installation in the store; in terms of freight, it has unparalleled advantages , Pack the paper rack square in a standard cabinet with a carton, which can use space to a large extent, will not cause space waste, save logistics costs, reduce the damage caused by the collision of goods due to irregularities, and ensure the integrity of each product. Aesthetics; In addition, the time to market is shortened, thereby reducing costs and improving the market competitiveness of products. Provide a complete set of marketing plans for merchants to retain customers with easy and convenient services. Not to mention the storage, it should be placed and moved.
4. Environmental protection
The paper display rack meets the requirements of the international environmental protection group and is a green product. The discarded paper racks can be reused by recycling the melted pulp. Adapt to international trends, exempt from inspection for import and export, and simplify procedures.
Post time: May-25-2021