With economic development, international exchanges have become wider and wider, perfumes are becoming more and more popular in China, and there are more and more perfume sellers. As a product that enhances taste, perfume, in addition to the taste, its bottle body and packaging box Customization is also part of the expression of taste, which is very different from other products.
Perfume manufacturers have already noticed this, and they have invested heavily in perfume packaging. Borch has also received many orders related to the customization of perfume packaging boxes.
So today the editor of Borch will talk about how we design high-end perfume packaging boxes?
First of all, consider the smell of perfume. Generally, the packaging should match the taste. For example, if it is a rose fragrance, then the packaging will basically use rose color, so that the packaging and taste will have the same effect, and people will recognize this product more.
Then you have to consider the shape and size of the perfume bottle. Generally, the ordinary packaging box will choose cube or cuboid, but based on the goal of helping businesses increase sales, the customized packaging box of the packaging factory will have different shapes, for example, there will be a packaging box that fits the bottle, such a packaging box will Make the perfume more prominent, and people will be reluctant to throw away the box after buying the perfume, so that relatives and friends who come will also see it, and achieve the effect of secondary publicity.
Some packaging factories also have contrast-shaped designs, such as circular packaging boxes, which form a big contrast with the square-shaped bottle inside.
In terms of the color and pattern of the packaging box, we pay more attention to the brand story and will show more of the brand culture.
Different from other product packaging boxes, we will also pay attention to the inner design of the perfume packaging box. Generally, the inside of the skin care product packaging box is ordinary white cardboard, which is only used for protection to prevent the bottle from breaking, but for the inside of the perfume, we will Designing a heart-to-heart story makes the perfume more warm and alluring. Because perfume is not a quick-consumable product, it basically lasts a long time in a small bottle, and many Chinese people buy perfume not to block body odor, and it is not necessary. In China, perfume can actually be regarded as a civilian luxury, so we need it even more. Pay attention to details, let every place reveal its high-end, reveal its uniqueness, only uniqueness can improve the probability of letting the perfume be taken home by consumers. Therefore, the way to sell perfume is to customize the packaging box and design a unique and tasteful packaging box.
As the name suggests, the perfume box is the outer packaging of the perfume, which protects the red wine to facilitate the transportation and storage, and at the same time, it is conducive to the sale of perfume from a certain angle.
Leather box
Most of the perfume box leather boxes are made of PU, PVC and other artificial leather. The leather packaging is more suitable for the characteristics of the perfume box. From the quantity, it can be divided into single or multiple boxes.
Moreover, the perfume leather box is more advantageous than other packaging boxes in terms of cost performance. On the one hand, it can reflect the noble and elegant quality of perfume, and on the other hand, it has a great advantage in price.
Carton Box
Perfume carton is a relatively common perfume packaging box, mainly used for low-end perfume packaging.
Compared with other packaging boxes, the carton has a great price advantage in terms of production and raw materials, and is favored by some low-end products.
Tin box
Some big brands are using iron boxes as packaging for perfume boxes. The iron perfume box has a higher production cost and higher quality than other types of perfume packaging boxes. However, the iron box gives people a pragmatic, atmospheric and stable feeling, and is mainly used in the packaging of men’s perfume boxes.
Post time: Jun-18-2021